Bridge-builder between Brazil and the world.
Manifesto, five-principle method, and twelve areas of expertise accumulated over eight years across governments, foundations and innovation parks.
Clara Nogueira leads the international growth strategy of PIT São José dos Campos — one of Brazil's largest innovation ecosystems, home to over 450 companies in Aerospace & Defense, ICT, AgTech and Deep Tech.
Over eight years, she has worked at the intersection of public policy, innovation and cross-border business — from São Paulo's Innovation Lab and the Lemann Foundation to Latin America Leadership Academy, before stepping into international business at PIT.
Her practice is built on a simple conviction: internationalization is a craft, not a checklist. It requires equal parts strategic clarity, cultural fluency and the patience to build relationships that last across political cycles, time zones and languages.
Today she advises companies, institutions and governments expanding into — or out of — Brazil and Latin America, and is available for selected consulting projects, advisory roles and keynote engagements.
Five working principles.
Distilled from eight years between governments, foundations, leadership academies and innovation parks. The way I work is the same whether the client is a startup, a ministry or a multilateral.
Cultural fluency before tactics
Three languages, four countries lived in. Strategy that ignores protocol, idiom and timing dies in the first meeting.
Networks, not transactions
I build relationships that outlast political cycles, funding rounds and product pivots. The pipeline is the relationship.
Strategy through to execution
Diagnostic, design, activation. Lean Six Sigma, Design Thinking, CRM discipline. No decks abandoned mid-cycle.
Field intelligence
Insight built from missions across Asia, Europe, the Americas. The desk view doesn't survive contact with reality.
Inclusion as method
MBA in DEIA. Work with LATAM founders & women in tech. Inclusive ecosystems are bigger ecosystems — that simple.
Twelve themes across an eight-year arc.
My consulting practice draws on three complementary domains accumulated over eight years: cross-border growth (PIT, ApexBrasil), public sector innovation (São Paulo Innovation Lab, Lemann Foundation) and community & talent design (LALA, Alpha Lumen). The themes below span all three.
Internationalization & soft landing
Foreign companies entering Brazil. Brazilian companies going global. Methodology, sequencing & execution.
Innovation ecosystems
Tech parks, hubs, regional clusters. Diagnostic, governance, community management — IASP framework.
Strategic diplomacy & missions
Cross-border cooperation agreements, LOIs, delegations, multilateral coordination. Protocol matters.
Public sector innovation
Innovation labs inside government. Design thinking with public servants. From the inside, not from a deck.
Citizen-centered service design
Plain language. Journey mapping. Service redesigns that put the citizen, not the bureaucracy, at the center.
Stakeholder mobilization
Mass engagement at scale — 16,000 public servants for CONSAD. Governance & CRM frameworks that hold.
Leadership networks & alumni
Designing communities of practice that survive funding cycles. Volunteer infrastructure across countries.
Aerospace, AgTech & deep tech
Sectors I operate in directly — including 176+ aerospace & defense companies via Aerospace Brazil.
DEI in tech entrepreneurship
MBA in DEIA. Inclusive ecosystem design. Women & LATAM founders going global without losing identity.
Cross-border partnerships
Architecting institutional cooperation — universities, parks, multilaterals, governments. 25+ structured.
Smart cities & urban innovation
Speaking & advisory experience from a developing-country lens. Castel Gandolfo · 011.Lab origins.
Talent & education access
From college admissions consulting (Crimson, Estudar) to volunteer pipelines and Latin American leaders (LALA).